Optimization for Search Generative Experience (SGE) – Part 2
Challenges of SGE The introduction of Google’s Search Generative Experience (SGE) marks a significant advancement in the realm of search technology, blending the power of AI with the intricacies of…
Optimization for Search Generative Experience – Part 1
Earlier this year, I wrote about the possible changes in search and how Search Optimization will be more relevant in the age of Generative AI. In May, Google started showing…
Content Optimization in the Age of AI
In the past nine months, we have been closely watching every aspect of content optimization, but none more closely than the reach and traction of the content for SEO. We…
AI in Marketing Automation
Artificial intelligence (AI), which has already impacted several disciplines, including technology, is permeating every aspect of our life. It is transforming how we do business, boosting engineering productivity, improving customer…