Cybersecurity and The Arts – 2025 update
Why Arts Organizations Can No Longer Ignore Cybersecurity We originally wrote this up after the Met Opera was attacked. Although there have been some limited improvements in the approach of…
SEO Strategies for 2025 – Fall Edition
Strategies for better Search Rankings in the AI Era Highlights AI-Driven Search Takes OverSearch engines now use advanced AI to interpret context and intent. Zero-click searches exceed 60%, AI summaries…
How to Build up your Generative AI Optimization Engines – Part 2
Step 1: Be Crawlable This may even sound simple, but this is a vital preliminary process. Your best bet for getting seen in large language models is to enable them…
How to Build up your Generative AI Optimization Engines – Part 1
Generative AI (generative engine) is any artificial intelligence (AI) that can generate content (text, images, audio, video, code, or a combination of many) as opposed to being merely a retriever…