Battling Content Decay
Keeping Your Content Fresh and Engaging Nearly two years ago, as Chat-GPT Generative AI began making waves in the public sphere, Google also aimed to enhance our understanding of the…
The AI Spring: Latest advancements in Generative AI
Last month, two of the most influential companies in artificial intelligence, OpenAI and Google, unveiled their latest advancements, marking significant leaps in the generative AI landscape. Both announcements created a…
How to Build Topical Authority for better Search Engine Optimization(SEO)
Content or topical authority is a critical aspect of SEO that significantly impacts your website’s ranking and visibility on search. It is the most essential aspect of your content strategy. It refers…
Google Maps gets AI boost
The future Google Maps A couple of weeks before all hell broke loose with the Spam Update, Google Maps got an AI boost. Google introduced an AI-powered discovery feature utilizing large language…
SEO update: New Google Spam Policy has rolled out
Late in February, we told you about Google’s promise to dole out punishment to spammy sites. During, March 2024, Google’s updates to its spam policies has certainly done that. The…
Google To de-Index Spam Content
Google has announced that it will de-index spam content. This decision was made to provide users with a better and more credible search experience. Spam content is also a significant…
